Houston Arts Alliance Announces An Intimate Evening with Audra McDonald
April 18, 2017
HOUSTON (April 10, 2017) – On Thursday, April 6, 2017, Houston Arts Alliance (HAA) welcomed six-time Tony Award winning actress and singer, Audra McDonald to its annual fundraising dinner, An Intimate Evening with…. McDonald, who currently plays Madame Guaderobe in the live-action remake of Disney’s Beauty and the Beast, captivated the audience with her performance, which included a number of her personal favorites, including two lullabies, several songs from the Great American Songbook, and an introduction to the work of several of her favorite new songwriters and composers.
Led by Chairman of the Board, Philamena Baird, Event-Co Chairs Regina Garcia and George Lancaster and Honorary Chairs Phoebe and Bobby Tudor, this special evening honored Minnettte Boesel, former assistant for Cultural Affairs to Mayors Annise Parker and Bill White, and the late Stephanie Smither, a self-taught art collector, philanthropist and Smither Park namesake.
Funds raised during An Intimate Evening with Audra McDonald will be used to support Capacity Building services which provide programming to help arts organizations and individual artists be effective stewards of their resources. Capacity Building focuses on strengthening the business acumen of the creative sector and helping organizations expand their audiences. Services range from professional development workshops for the creative sector to database management, customer relationship management and crowdsource funding.
An Intimate Evening with… is just one way in which HAA leverages public investment with philanthropic support to advance Houston’s arts.
Public funding includes city revenues from Hotel Occupancy Taxes (HOT), which fund grants to nonprofit arts organizations and individual artists and the City of Houston’s Percent for Art Ordinance, which supports commissions of new civic art projects as well as conservation of existing artworks.
However, many of HAA’s extraordinary public engagement projects, such as The Blue Trees, Transported + Renewed, andStories of a Workforce: Celebrating the Centennial of the Houston Ship Channel are made possible through private funds.
In total, 15 percent of HAA’s budget comes from private fundraising for general operating and special projects. These funds leverage the public funding portion of the budget which include approximately 55 percent from municipal funding (HOT) and 30 percent for the City of Houston’s Percent for Art Program.